The Irrational Pursuit

An Exploration of 'This'
Not The End, But The Beginning, A Look Back The Volcom #ThisFirst Winners' Journeys

Our #ThisFirst winners from around the world spent six weeks putting their passion first, documenting their trials, tribulations and triumphs of their journeys, learn more about what they set out to do and see where they ended up.

Elena Hight on the Struggle of Making Your Passion a Priority in ThisFirst Interview

What happens when you give all your blood, sweat, and tears and it just isn’t good enough?

Run The Jewels' Killer Mike & El-P On Obsession And Their Drive To Put ThisFirst

A college educated drug dealer and a high school drop-out realize their vision through passion, work ethic, and obsession.

#ThisFirst at The Volcom Garden w/Night Beats, Fat Tony & Al Lover

A look back the #ThisFirst celebration at the Volcom Garden in Austin, Texas with the global winners of #ThisFirst.

Meet The 15 #ThisFirst New Hires From Around The World

Selected from over 10,000 applicants, these 15 people will get paid to put their passion first for the next six weeks.

Environmental Awareness Through Art And Activism with Tre Packard of PangeaSeed Foundation

We talk to Tre Packard of Pangeaseed Foundation about environmental awareness through art and activism.

Searching for Surf & Shaping Surfboards in Morocco

Usually found shaping boards in Hawaii, Carson Myers traveled to Morocco to surf, shape and explore.

Traveling From Chile To Ecuador On An XR 125

Ilmo Niittymäki on living like a nomad on the back of a motorcycle in search of surf breaks in South America.